I'll be honest with you, I wasn't sure what to expect when I joined the meeting with a senior Amazon sustainability executive.

Like so many other Americans, I'm a Prime member. I've been part of Prime Members for a Cleaner Amazon since the beginning — showing up to calls, signing letters – but sitting across from a senior Amazon executive, representing 30,000 people? That was new.

Here's what happened and why it matters.

Why we were there

Prime Members for a Cleaner Amazon has three requests for Amazon: electrify their delivery fleet, power their data centers with truly clean energy, and treat their workers with dignity. All three matter. But for this meeting, we focused on deliveries – and for good reason.

Amazon delivers tens of millions of packages every day. The vans that bring those boxes to your door are, overwhelmingly, still running on fossil fuels. The company has invested in electric vehicles, but here's the thing: Amazon's transportation emissions are actually rising. The number of Amazon’s electric delivery vans are still just a fraction of its total fleet – and Amazon won't tell you what fraction.

The technology to address the dangerous pollution from Amazon deliveries exists today. Electric delivery vans are on the road. The infrastructure is being built. For a company of Amazon's size and resources — a company that turned nearly $80 billion in profit last year — the question was never whether this is possible. It's whether Amazon has the will to prioritize it.

The meeting

Amazon engaged with us seriously. Our materials had clearly been read closely, the questions back to us were real, and it was a substantive conversation — not a brush-off. And the conversation isn't over — we expect to keep pressing after Amazon's sustainability report comes out this summer.

That's not a commitment to 100% electric delivery. Amazon still refuses to reveal the percentage of packages delivered by electric vehicles. The story on global deployment — especially in rapidly growing markets like India, where Amazon is expanding fast and where air quality is already a crisis — barely came up. We noticed. We pushed. The work isn't done.

But here's what I know: a year ago, we were sending letters into a void. Now we’ve met with Amazon twice in a few months.

That's what 30,000 Prime members can do.

Prime members are the foundation Amazon built its entire business model around. The company obsesses over us by design. It tracks what we click, what we skip, what makes us stay. Losing our trust isn't a PR problem for Amazon. It's an existential one.

That's why this works. When 30,000 Prime members show up and say "we're watching, and we expect better," it lands differently than any petition or protest. We're not outside the gates – we're the people Amazon built the gates for. And we're telling them: use that power for something that matters.

The number isn't just a statistic — it's leverage. It's the reason we were engaged as serious counterparts rather than a nuisance to be managed. It's the reason the conversation is continuing. And it's the reason, when Amazon's sustainability report drops this summer, we'll be ready with data, with our members' questions, and with a follow-up ask that's harder than ever to dodge.

But to make that moment count, we need to be bigger. Every new Prime member who joins PMCA sends Amazon another signal that this isn't going away.

Will you share this with one friend or family member who uses Amazon Prime?

YOU can become a Prime Member For A Cleaner Amazon today.

This is how change happens. Not in one meeting, but in the steady, growing pressure of people who refuse to look away. Amazon built its empire on customer loyalty. We're showing them what loyalty with expectations looks like.

I'm proud to be one of those people. I'm glad you are too.

With determination,

Bill from Prime Members for a Cleaner Amazon